Laws of Simplicity
The Laws of Simplicity is a 100-page book John Maeda wrote just as the Apple iPod was starting to take off and whileJohn Maeda was earning my MBA as a kind of “hobby.” LOS has been translated into more than 14 different languages -- and has now been around for over a decade.
The simplest way to achieve simplicity is through thoughtful reduction.
Organization makes a system of many appear fewer.
Savings in time feel like simplicity.
Knowledge makes everything simpler.
Simplicity and complexity need each other.
What lies in the periphery of simplicity is definitely not peripheral.
More emotions are better than less.
In simplicity we trust.
Some things can never be made simple.
Simplicity is about subtracting the obvious, and adding the meaningful.
